Üniversite kütüphanelerinde halkla ilişkiler ve Başkent Üniversitesi Kütüphanesi

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2006

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Hacettepe Üniversitesi Sosyal Bilimler Enstitüsü

Abstract

Gül Çağlar, Nermin. Public Relations at University Libraries and Başkent University Library, MA, Ankara, 2006. Public relations, is the sum of all activities of an institution to gain in a permanent way of the trust, sympathy and support of target mass. The objective of the public relations department in the libraries is to make people having positive opinions on the library. Determining the situation of the public relations effort at the university library and creating the solutions for the problems and developing the public relations work are very important. This work aims to clarify the opinions of the Başkent University Library users towards public relations of the library. The work is conducted on academic staff and students of the Baskent University, who are the users of library. Therefore, 200 people were interviewed. The hypotheses of the work; “physical insufficiency, lack of information that is demanded by the users, insufficient information about the library, ineffective use of the public relations tools, consequently, public relations work in the BU Library are not effective”. In the work, there are also personal observations about the activities of the Başkent University Library on public relations. At the end of the work, it is seen that the public relations activities of the Başkent University Library are partially sufficient.

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Halkla ilişkiler, Üniversite kütüphaneleri, Başkent Üniversitesi Kütüphanesi

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